(Bumble did announce a plan to launch of disappearing, 10-second videos earlier this year, but thus far it hasn’t actually materialized.) While video has fast taken over the rest of the internet — and social media, in particular — dating apps have been slow to come on board.
Partly because there was no need to fix what wasn’t broken.
While not everyone ventures onboard a singles cruise with the intention of meeting their soul mate, it does happen more frequently than you might think.
Through a variety of scheduled games, parties and other get-togethers, singles have the opportunity to meet a large group of other singles on their cruise vacation.
He proposed during my family vacation, and we got married last fall with a small reception onboard last year's Halloween singles cruise to celebrate with our friends." "A singles cruise gives you the opportunity to meet other interesting people and create friendships from all over the world," said another past cruiser Lori Sgarbossa from Toronto.
"I went on my first singles cruise in April 2005 not looking for that special someone, but for fun and sun.
If all goes according to plan, Match Stories should be an efficient way to convey what your life is like and what matters to you — "Here's me fishing with my brother," or "I love to travel and have been all over the world," or, even better, "Here are my seventeen beloved Pomeranians." And while a photo and video compilation by itself doesn’t exactly feel revolutionary, the voice over is really the game changer.
"My fiancé and I had a connection that we knew had begun on the Halloween 2004 singles cruise and was just getting stronger and better on the Mexican Riviera 2005 singles cruise.
People were happily swiping away, so why add something that was complicated and expensive and not necessarily in demand?
For new apps that have attempted to make video their main attraction, it’s proved difficult to build up a sizable user base and moderating all that content to keep the inevitable creeps off the platform is a behemoth task.
They’ve dedicated somewhere between 20 and 30 percent of their development capacity to the project, which they’ll begin testing in a few markets this summer and will roll out nationally later this year.
Stories comes on the heels of another successful product launch earlier this year: Missed Connections, which matches you based on locations you've both frequented. Somewhere around 60 percent of users have opted into it since its debut in January, and Ginsberg has similarly high expectations for Stories.